It’s all about the approach.
Your company is all about finesse and flair. Your product or service makes life alluring, comfortable and delightful. You have a story to tell, and you want just the right audience to embrace it. You’re looking for trendsetters, leaders, fashionistas and trailblazers.
Jennifer H. Daniel, Sr. Client Service Associate, enjoys organizing content almost as much as she loves collecting sunglasses. A former newspaper editor turned PR maven, Daniel now uses her investigative skills to analyze trends, educate consumers and conceptualize effective marketing and branding strategies. She lets her chef-husband do all the cooking in their laid-back, South Carolina bungalow, where you can find her unwinding in the dining room with the latest copy of Architectural Design or out in the garden gushing over her tomatoes.
Alison Cannon is obsessed with Pinterest, Cooking blogs, Tory Burch shoes and ALL things pink! She is not a fan of mullet hairstyles, jorts, or clothing called Forever Lazy. In her spare time she loves to read her Nook, ride horses and entertain.
Client service associate Haley Raines loves all things Juicy Couture. She says their clothes are fun, young and daring – which is actually a good description of Haley herself. As one of our resident fashionistas, Haley stocks her closet with structured styles like blazers and skirts, along with investment buys like Marc Jacobs shoes and handbags. Though Haley wears a lot of black and white, she loves red because it’s fun and loud and changes things up. From her fashion idol Rachael Zoe Haley has learned how to use vintage pieces, and for pure classic chic, she looks to Audrey Hepburn. When she has a free minute, Haley goes to Twitter and often blogs on tumbir.com. Put her in a great dress with heels and red lipstick and she feels beautiful!
Spencer Watson, a client service associate, is one of our best resources for the ever-mysterious male perspective. Thought his interests are varied, his tastes are simple (medium-cooked steaks, potatoes with butter, the color white, and all things Ralph Lauren). He’s a small-town boy at heart, having grown up in a town of less than 15,000, but he’d love to live in New York and is fascinated with anything and everything related to PR. Spencer is the quintessential PR pro who loves being around people and always has something interesting to say, so he’s a natural-born Twitter strategist and manager. Spencer’s guilty pleasure is reality TV and he keeps up with every nuance in pop culture, so he’s one of our best go-to guys on trends and forecasting.
Darlene Rotch is a business communication strategist with an eye for the finer things in life. Growing a client’s business and brand or navigating issues to maintain market share is her passion—she is savvy at social media and has a passion for all things PR. And lets just say, that lately she might have admitted seeking out a client or two because of their location—France is by far her favorite travel destination! That said, she also has a desire to help others, especially issues effecting women and children. A breast cancer survivor – she’ll answer ANY question you might have if you’re going through this life-changing event. Contact her at email@example.com.
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